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TELLURIDE SKI RESORT
ESCAPISM
For Telluride Ski Resort’s Escapism Campaign, we wove together a seamless 360° campaign. The tactics included a comprehensive media outreach plan, print media buy, social media and a full suite of digital marketing channels. Metrics of success tracked ticket and season pass sales, as well as lodging reservations. According to Bill Jensen, then CEO of Telluride Ski Resort, our efforts over four years helped the resort increase its overall revenue by 48%.
Visitors choose Telluride Ski Resort for unique and authentic experiences. For a variety of terrain ideally suited for every ability level and the intensely dramatic summits. For the romance in the connection between a mining town and a high alpine village where options are seemingly endless.
